Serums tend to confuse people. When to use them, why, what they do; if I use one do I still need to moisturize? Plain and simple, a serum is a problem solver used to resolve a targeted issue. Serums are more concentrated than moisturizers. They are formulated without the intention of providing sufficient moisture so that they can absorb deeper and focus on their job. After cleaning and toning, your skin is prepped so the ingredients in your serum can provide maximum benefit.
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